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EMPOWER
YOUR DATA
ASK YOURSELF
“Are you Analyzing Data Proactively, or do you have an overworked analyst pulling one-off reports?”
“Are you Controlling the Data Conversation with your Retailer, or is it the other way around?”
“Do you have Effective Data Tools to Uncover Opportunities built in-house today?”
DID YOU KNOW?
Over half of CPG clients say they need Support in Analytics and Promotions (Ai2 COVID 2020 Study)
HOW WE CAN HELP?
One example IS our Promo & Trade suite
With Promo & Trade Suite, you’ll receive all three interactive reports updated regularly. Each report includes filters and buttons custom-built to your business needs.
Report Benefits
Promo Efficiency
Tool
Helps break down the impact promotional activity has on sales
With a blend of Base/Incremental and Promo vs. Non-Promo, you’ll be able to understand subsidized sales, or what dollars you’re “giving away.”
Bump Chart / Promo Trend Tool
Track promotion frequency and response to pricing action for the last two years
Deep Dive into specifics, focused on Brand/SKU Volumes, Revenues, Pricing, Promo Tactics, and Distribution
104 Week
Bump Chart
Track promotion frequency and response to pricing action for the last two years
Can compare across customers and brands with up to 3 variations
Help understand the execution of YOUR promo strategy vs competition
Get Promo Data Insights fast
Promotions & Trade Suite is a group of reports CPG LOGIC builds using your consumption data to allow quick analysis of promotional activity. P&T Suite organizes your data using industry-tested methodologies to cut through the clutter and provide the insights you need to run your promotions efficiently without sacrificing time.